Buyers/Sellers and Real Estate Professionals

2011 Profile of Home Buyers and Sellers/ Highlights 

Home Buying and Real Estate Professionals
• Eighty-nine percent of buyers purchased their home
through a real estate agent or broker—a share that has
steadily increased from 69 percent in 2001.
• Forty-one percent of buyers found their agent through
a referral from a friend or family member and 9 percent
used an agent they had used before to buy or sell a
• About two-thirds of recent buyers only interviewed one
agent before they found the agent they worked with.
• Nearly nine in ten buyers would use their agent again or
recommend to others.

Home Selling and Real Estate Professionals
• Thirty-nine percent of sellers who used a real estate
agent found their agents through a referral by friends or
family, and 22 percent used the agent they worked with
previously to buy or sell a home.
• Two-thirds of home sellers only contacted one agent
before selecting the one to assist with their home sale.
• Ninety-two percent of sellers reported that their home
was listed or advertised on the internet.
• Among recent sellers who used an agent, 85 percent
reported they would definitely (69 percent) or probably
(16 percent) use that real estate agent again or
recommend to others.